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Home Strategy Changing business environment SWOT Analysis

SWOT Analysis


  • Major network of connections and frequencies
  • Reliable operations
  • Modern, well-equipped hub airport with well-developed non-aviation activities
  • Competitive price-quality ratio for the airlines
  • Trendsetter in innovation
  • Solid real-estate portfolio
  • Major factor in the Dutch economy
  • Risks spread through foreign associates
  • Conscious policy to strike the right balance between people, planet and profit
  • Community engagement
  • Accessibility via roads network and public transport


  • Position as the gateway between Asia, Europe and South America
  • Traffic and transport from emerging economies
  • Improved direct international train connections to and from the airport
  • Higher volume of traffic operated by larger aircraft types between hubs
  • More intricate network thanks to the use of new types of aircraft
  • Implementation of selectivity based on agreements made with the Alders Platform
  • Initiatives in the chain promoting innovation and sustainability
  • International activities bolster the Mainport's position


  • Relatively small domestic market
  • Dependence on the transfer market
  • Complex system for utilising runway and airspace capacity
  • Dependence on peak-hour business leads to less-than-optimum use of the infrastructure
  • Large-scale renovation projects impacting airport operations and quality perception
  • Relatively old infrastructure compared with competing airports


  • Competition from other airports
  • Geographic shift of transport and trade flows
  • Threat of hubs being by-passed due to use of new types of aircraft
  • More stringent security requirements
  • Slow economic recovery in Europe
  • Low consumer confidence
  • Gradual recovery of the property market
  • Sharp growth of online retailers
  • Legislative changes that affect airport operations and Schiphol Group's financial result